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Building a data analyst portfolio is an essential step in launching your career. A portfolio can help you  showcase your skills and experience to potential employers. These will highlight your ability to clean, analyze, and visualize data.

But where do you begin, especially as a beginner and no experience? Check out these tips with examples . It will be easier than you think! 

So, to start with, let's dig in and I`ll guide you on how to build a data analyst portfolio as a beginner.

Key Takeaways:

  • A beginner-friendly data analyst portfolio can be built using free online tools. Showcasing personal projects and achievements.
  • Must focus on projects that prove your core.  Data analysis skills like data cleaning, analysis, and visualization are
  • Tailor your portfolio to the specific data analyst roles you are applying for.

What is a data analyst portfolio?

A data analyst portfolio isn't your resume's twin; it's your living resume. Forget bullet points, showcase your skills in action through real data projects. 

Think of your portfolio as your personal data laboratory. Where you impress potential employers with your ability to clean, analyze, and tell compelling data stories.

How to build a data analyst portfolio?

A data analyst portfolio is unlikely to be the same with other skills. It should showcase your expertise  through personal projects.  You can also tailor your portfolio to the specific data analyst roles you want to offer as a service. If you don't have an idea on how to build a data analyst portfolio, we’ve listed a four easy step guide for you to follow.

  1. Get certified by enrolling in a data analysis course

Get certification by enrolling in a bachelor's degree in Data Analysis. Although it may be costly, it will allow you to strengthen your critical thinking skills and get more experience.

The fastest and easiest way is to look for a  short term online course like a  beginners course to data analysis. It is best to enroll and start learning before creating a portfolio. By learning the fundamentals, it will help you become confident.

  1. Gain experience through landing your first job

Getting your first employment allows you to work with various datasets, tools, and approaches. Gaining skills and experience can widen your analytical toolkit. Making your portfolio more appealing to companies across industries.

  1. Sharpen your skill set

Sharpening your skill is an important step in developing a data analyst portfolio. Not only stands out but also demonstrates your adaptability and dedication to excellence. Different platforms, like LinkedIn learning, provide a variety of courses. From statistical analysis to programming languages such as Python and R.

Documenting your learning journey in a portfolio demonstrates your dedication to lifelong learning.

  1. Ask for Client Testimonials

Client testimonials are the secret recipe in your data analyst portfolio. These succinct endorsements aren't compliments; they're real-world evidence of your impact.

It`s added a human touch. Showcasing not only your skills but your ability to deliver tangible results. Testimonials cut through the noise. Offering a compelling snapshot of your expertise and earning you trust. Make your portfolio resonate – let your clients speak for your success.

Best platforms to showcase your Data Analysis skills

There are many paid and free things that anyone can use to create a  portfolio that stands out. We`ve  made a list of the best and recommended ones.

  • Free and Accessible
  • GitHub: Host code, Jupyter Notebooks, and project descriptions, all for free! and developer-loved.
  • Kaggle: Dive into datasets, competitions, and showcase your solutions. Network with other data enthusiasts, too!
  • Personal Website: Build your own website. Tailor it to your brand, and impress with interactivity.
  • Portfolio-Specific Platforms:
  • Folio: Drag-and-drop your way to a professional portfolio, even without coding knowledge.
  • Notion: Organize your projects, add multimedia, and collaborate with ease. Great for visual storytellers.
  • Squarespace: Build a beautiful website with minimal coding and pre-designed templates.

What to include in creating a portfolio?

It's logical that you'll be constructing a portfolio to launch your career. Here are the crucial things that will assist an entry-level data analyst in developing a portfolio.

About Me Page

This entails the summary of yourself. It allows you to tell prospective clients about  what you do, why it's important to you and most importantly, who you are. You may use this section to explain in details  your passion and accomplishment 

Your Past Work Experiences  (only if with experience)

Real-world projects not only demonstrate your proficiency but showcase your ability to turn data into actionable insights. Each project is a key, telling the story of your expertise, problem-solving prowess, and business impact.  Your past experiences are not just a list – they're proof of your value as a data analyst.

Previous Case Studies or Sample Work with Result

Fueling Your Data Analyst Portfolio with Impact. Beyond numbers and charts, these real-world examples showcase your problem-solving skills. A case study is a testament to your analytical prowess. Revealing how you've translated complex data into meaningful outcomes.

With results as the priority. These samples give your target market a real representation of your abilities. That you may make educated judgments and provide measurable results. Case studies in your portfolio can be an effective way to prove your experience and impact.

Client Testimonials

Client Testimonials is the Game-Changer in your Data Analyst portfolio. More than accolades, they're the voice of your success. Each testimonial is a story of collaboration, impact, and validated expertise.

Elevate your portfolio with these endorsements. They're not only words. But they're tangible proof of your ability to translate data into actionable insights. A testimonial is the trust signal that sets you apart. Making your portfolio a compelling showcase of both skill and client satisfaction.

Contact Page

Beyond showing skills, it provides an opportunity for collaboration. A compelling contact page is an essential key for communication with potential clients. Make yourself available so that possibilities can come your way. 

Elevate your portfolio with a clear call to action. Converting visitors into important relationships and advancing your data analyst profession.

Data analyst portfolio example

To help you create a high-quality data analyst portfolio, I've added here samples from EntryLevel students. You can use these as templates to see which content and structure work best for you.

Alexandra Ighodaro portfolio

sample of a data analyst portfolio

Alt text: sample of a data analyst portfolio 

What makes her portfolio unique?

Alexandra's portfolio demonstrates a strong combination of technical skills, experience, and communication skills that would make her a valuable asset to any team. I summarize what makes her portfolio standout.

  • Technical Expertise: She has a strong command of data wrangling and analysis tools and libraries, including Python, SQL, Power BI, Tableau, and Excel. (pg 1)
  • Hands-on Experience: She has experience working on real-world projects, including data wrangling for a Twitter dataset, exploratory data analysis for movie and bike share data, and creating dashboards for a charity. (pgs 2,3,4)
  • Problem-Solving Skills: She is able to identify and solve data quality and tidiness issues, and use data to generate actionable insights. (pg 2)
  • Communication Skills: She can document her findings and recommendations in a clear and concise way, as demonstrated by her data analytics report. (pg 5)
  • Presentation Skills: She can create interactive dashboards and visualizations to effectively communicate insights from data. (pgs 4,5)

Data analyst portfolio best practices 

  1. Focus on Content

Compelling content is the lifeblood of your data analyst portfolio. It's not just about listening skills; it's about showcasing your ability to think, analyze, and tell a story with data.

Why it matters:

  • Demonstrates Depth. Projects reveal your problem-solving prowess and understanding of the entire data analysis journey.
  • Quantifies Impact. Hard numbers speak volumes - showcase the tangible value you brought with data-driven insights.
  • Engages & Educates. Captivating narratives help viewers connect with your work and understand your thought process.
  1. Make a clear presentation 

Imagine a treasure chest overflowing with gems, but buried under clutter. That's what your portfolio can be without clear skill presentation. Here's why making your skills shine matters:

  • Cut Through the Noise: Recruiters sift through countless applications. Crystallize your strengths to grab their attention instantly.
  • Speak Their Language: Mirror the skills and tools mentioned in the job description. Show you're the perfect fit.
  • Build Trust & Credibility. Quantify your expertise with relevant certifications and completed projects. Speak volumes without saying a word.
  • Spark the Conversation. A clear overview of your skills invites recruiters to delve deeper. Get ready to showcase your talent!
  1. Tailor to target your specific Market

Think of your data analyst portfolio as a chameleon, not a billboard. Tailoring it to your target market unlocks its true potential. Here's why:

  • Speak Their Language. Highlight the specific skills and tools mentioned in the job description. Show you understand their needs.
  • Relevance is King. Choose projects aligned with the industry or domain you're targeting. Prove relevant expertise.
  • Value Proposition. Quantify how your skills directly benefit their specific challenges and goals. Make them see the value you bring.
  • Stand Out from the Crowd. A targeted portfolio shows initiative and genuine interest. It sets you apart from generic applicants.
  1. Keep it up-to-date

Your data analyst portfolio isn't a museum exhibit - it's a vibrant, living document reflecting your continuous growth and evolution. Here's why keeping it up-to-date is crucial:

  • Showcase Recent Skills: Highlight your latest learnings and projects, demonstrating you're constantly upskilling.
  • Stay Relevant: Adapt your portfolio to reflect industry trends and emerging technologies. Show you're aware and adaptable.
  • Spark Engagement: Fresh content keeps viewers interested and engaged, preventing your portfolio from becoming stale.
  • Highlight Achievements: Add new awards, certifications, or completed projects to showcase your dedication and progress.
  1. Proper call -to-Action

Imagine crafting a captivating story, only to end it with an awkward silence. That's what a data analyst portfolio without a proper call to action feels like. Here's why it matters:

  • Clear Next Step: Guide recruiters on what you want them to do next. Don't leave them guessing.
  • Spark Engagement: A strong call to action encourages further conversation and exploration of your skills.
  • Quantify Interest: Track click-throughs or form submissions to gauge recruiter interest and engagement.
  • Professional Touch: A clear call to action shows initiative and confidence, leaving a lasting impression.


  • Direct Contact: "Get in touch! Let's discuss how I can leverage my data skills to contribute to your team."
  • Portfolio Download: "Download my full portfolio for a deeper dive into my projects and capabilities."
  • Connect on LinkedIn: "Connect with me on LinkedIn to stay updated on my latest work and industry insights."

Get started with EntryLevel and create your own portfolio

Enroll in an online course, such as data analysis using Excel and Tableau, to begin your journey to becoming a successful data analyst. These courses will teach you the appropriate technique to create a standout portfolio. You'll also have the opportunity to obtain hands-on experience with industry standard technologies such as SQL, Python, and data visualization.

Remember that enrolling is only the beginning of your journey; you must take the effort to study and succeed. Completing the program may help you gain confidence in interviews and professional settings. Begin advancing your career in data analysis today. To learn more about how to become a data analyst, explore our blogs to check the latest information.

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How to build a data analyst portfolio: Tips, example & best practices

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